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DOES UNLIMITED STREAMING MUSIC HAVE A MODEL THAT WILL LAST?
This post first appeared on the AIMIA Institute blog. This is the second part of a two-part series. Click here to view part one. Over the past decade, literally hundreds of start-up companies and...
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NEW RESEARCH: Insights on the Future of Data Sharing
The high pitched fervor over ‘big data’ has died down a bit, but only because companies are more focused on putting their noses to the grind stone to determine how to more effectively collect and...
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Reflections on CES 2016: Finding Signals in the Noise
Whether it’s your first time going or whether it’s just another year at CES, the event never ceases to feel overwhelming. Over half a dozen hotels are involved, the actual ‘trade show’ is filled with...
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The Day We All Watch for the Commercials
For several decades, people have watched Super Bowl commercials almost as eagerly as they have watched the game itself. With the money now involved, $5 million for a 30-second spot, brands are even...
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Reflections on Business, Leadership, and Branding: Shelly Lazarus ’70
Much has changed in the world of advertising from the picture painted by Mad Men. Shelly Lazarus ’70, Chairman Emeritus, Ogilvy & Mather, was one of the women helping pioneer these changes. Making...
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